General Manager | Subaru of Charlottetown

  • Steele Auto Group
  • Subaru of Charlottetown, Mount Edward Road, Charlottetown, PE, Canada
  • Apr 19, 2021
Full time General Management

Job Description

Steele Auto Group is committed to providing the Best Customer Buying Experience and to solidify ourselves as the “Destination of Choice for Everything Auto” for employees and customers alike.

As a born leader in the auto industry, you are ready to take your career to the top.

Subaru of Charlottetown is seeking a General Manger to join our team in PEI. As one of Canada’s Best Managed Companies, the Steele Auto Group is committed to the growth and development of our employees. We believe we are only as strong as our staff, so if you are looking for a challenging, rewarding and exciting career, we invite you to apply today.

As the General Manager, you have a unique opportunity to oversee all aspects of the dealership operation, including the performance of New and Used Sales, F&I, Parts and Service. We are seeking a natural leader with the industry experience to guide managers and their teams in meeting departmental objectives.  As the ideal candidate, you are a high achiever with a proven ability to make an impact.

Responsibilities include but are not limited to:

  • Setting goals with the management team and actioning plans to achieve financial and operational objectives.
  • Leading, developing and motivating managers and operations staff.
  • Ensuring safe, efficient operation of the sales and service areas.
  • Overseeing development and implementation of continuous improvement initiatives.
  • Setting and achieving budgetary, cost efficiency and cash flow goals for the long-term viability of the business.
  • Staying current with industry trends and state-of-the-art processes and equipment


  • Ten (10) years Dealership Management experience.
  • The ability to motivate and develop dynamic teams that work cohesively.
  • A solid understanding of retail and wholesale financing.
  • Ability to maintain a superior customer satisfaction levels and ratings.
  • Experience creating and implementing new marketing strategies for continued growth.
  • The ability to successfully negotiate at all levels.


We offer:

  • Full benefits package
  • Company match RRSP program
  • Employee and Family Assistance Program
  • Competitive wages
  • A safe, professional and dynamic work environment




If you want to work for an organization that values and rewards hard work, innovative thinking, and continuous improvement, please apply today; be sure to include your resume and cover letter.

We sincerely thank our applicants interested in this opportunity and wish to advise that only candidates invited for an interview will be contacted.

Steele Auto Group is an Equal Opportunity Employer.  If selected for an interview, please advise us of any accommodations you may require throughout the recruitment process.

To learn more about our company, culture and opportunities please visit